On Location In Iceland
As things heat up (and up) here in Los Angeles, we find ourselves day dreaming of frostier times last fall, when we packed up the AETHER team, and our best snow gear, to explore the magical terrain of Iceland.
Just 23.70° below the Arctic Circle, Iceland is simmering with the allure of ethereal vistas, majestic landscapes, and the siren song of true adventure. This is the country where untamed beauty meets a rugged frontier that never fails to captivate and inspire.
We trekked through lush, expansive meadows and moss-covered canyons to test and photograph our Fall collection amidst this remarkable terrain. Seemingly untouched by time, the snow-capped mountains framed the horizon, while swaths of black lava sand added to Iceland’s enigmatic charm. This picturesque yet treacherous topography was the ideal backdrop for our collection, designed for outdoor adventures and reveling in all the elements this mystical land offers.
We're already looking forward to pulling it back out when winter comes around again and we can head to the mountains closer to home. Until then, we'll keep our memories of Iceland close and our restless urge to go back simmering, especially when we're sweltering.
