AETHERstream
AETHERstream Tour — Upcoming Stops:
November 13-16: AutoCamp Sonoma
November 20–23: AutoCamp Yosemite
December 11-14: AutoCamp Sequoia
December 18-January 6: One Paseo Del Mar, CA
January 8-11: AutoCamp Joshua Tree
Follow @aetherapparel on Instagram for AETHERstream updates.
Serving as the brand’s first-ever physical retail space prior to opening its first brick and mortar store in 2013, the original AETHERstream trailer was a roving pop-up shop that spent over-a-decade on the road, crisscrossing the country and making stops in everything from major cities to small mountain towns. In 2024, the custom-built Airstream was involved in a collision and was ultimately deemed a total loss. This unfortunate incident kicked off a more-than-year-long design and fabrication process that would eventually give way to the all-new AETHERstream 2.0.
To bring this ambitious design to fruition, AETHER called on ALAMESA Studio, which was responsible for the trailer’s overall development and design. Los Angeles–based fabrication company Firecracker Works worked hand-in-hand with ALAMESA Studio to execute on its blue prints and bring the design to life.
The ultimate airstream-turned-mobile store.
Carrying forward the spirit of its predecessor, the new Airstream trailer was gutted and stripped down to a shell before being custom-built from the ground up. The new build utilizes a combination of oak veneer and hardwood that beautifully balances strength and lightness. This material selection is further elevated via the use of custom LED lighting throughout, along with bespoke stainless steel fixtures and hang bars.
The 2.0 maintains the premium, functional design AETHER is known for.
Designed specifically for retail use, the trailer’s custom floor plan has been thoroughly optimized for visual merchandising, with flexible display areas for new product launches and seasonal collections. Custom flush-sitting, floor-embedded D-rings built for tie-downs enable the trailer to securely accommodate and transport motorcycles, electric dirt bikes, and other “toys” AETHER often travels with.
The trailer’s crown jewel is unequivocally its custom-developed side wall hatch. At the press of a button, half of the AETHERstream 2.0’s right-side wall can be electronically raised, providing an enormous amount of natural light, while also allowing for better interaction with the surrounding environment and improved flow between indoor and outdoor spaces.
The AETHERstream 2.0 represents the brand’s continued connection to its roots, core values, and general design philosophy, with an unrelenting focus on mobility, exploration, and design-driven functionality.
