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Outpost
The AETHERoutpost retail concept came about as a response to the troubled state of retail. Instead of shying away from expanding our footprint, we decided to capitalize on the plethora of prime retail spaces available with a mobile store that stays true to AETHER’s thoughtful, minimalist aesthetic. With designer Thierry Gaugain and his Paris-based partner, Odilon Guenot, AETHER created a unique retail experience that is lightweight and packable so it can be easily transported in a van and set up in a single day. The AETHERoutpost has popped up on Manhattan’s Upper East Side; in Denver, Colorado; Chicago, Illinois; and is currently open in Jackson Hole, Wyoming.
From Manhattan and Denver to Chicago and now Jackson Hole, the AETHER Outpost is our roaming retail store.
With designer Thierry Gaugain and his Paris-based partner, Odilon Guenot, AETHER created a unique retail experience that is lightweight and packable so it can be easily transported in a van and set up in a single day.
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You only live once, but if you do it right, once is enough. – Mae West